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ALL STYLES

ALL STYLES

Swiss fashion - Ethically sourced & made in Europe since 2016.

New collection out now

271 products

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A dark brown knit crewneck sweater with long sleeves and ribbed cuffs and hem, displayed on a clean white background.
CREWNECK SWEATER CHOCOLATE

RECYCLED CASHMERE / SILK

Sale priceCHF 329.00
A dark brown knit turtleneck sweater with a ribbed collar, cuffs, and hem, displayed against a clean white background.
TURTLE NECK SWEATER CHOCOLATE

RECYCLED CASHMERE / SILK

Sale priceCHF 375.00
Sold outA light beige knit turtleneck sweater with ribbed collar, cuffs, and hem, displayed against a clean white background.
TURTLE NECK SWEATER GREIGE

RECYCLED CASHMERE / SILK

Sale priceCHF 375.00
A cream-colored knit cardigan sweater with a button-up front, ribbed collar, cuffs, and hem, shown on a plain white background.
CARDIGAN ECRU

100% ULTRA FINE MERINO WOOL

Sale priceCHF 299.00
ULTRAFINE MERINO CARDIGAN BEIGE
CARDIGAN BEIGE

100% ULTRA FINE MERINO WOOL

Sale priceCHF 299.00
ULTRAFINE MERINO CARDIGAN grey
CARDIGAN GREY

100% ULTRA FINE MERINO WOOL

Sale priceCHF 299.00
ULTRAFINE MERINO V-NECK ECRU
V-NECK CABLE KNIT SWEATER ECRU

100% ULTRA FINE MERINO WOOL

Sale priceCHF 299.00
A beige cable-knit sweater with a polo-style collar, shown flat against a clean white background. The brand label 'PURA CLOTHING' is visible inside the collar.
CABLE KNIT SWEATER BEIGE

100% ULTRA FINE MERINO WOOL

Sale priceCHF 299.00
ULTRAFINE MERINO V-NECK GREY
CABLE KNIT SWEATER GREY

100% ULTRA FINE MERINO WOOL

Sale priceCHF 299.00
A light gray knit scarf folded in a cross-over style, with a white brand label reading 'PURA Celine' visible at the top center, on a solid light gray background.
BANDANA GREY

100% ULTRA FINE MERINO WOOL

Sale priceCHF 115.00
A folded beige knit scarf with a white brand label reading 'PURA Living' on a light gray background.
BANDANA BEIGE

100% ULTRA FINE MERINO WOOL

Sale priceCHF 115.00
A cream-colored knit scarf folded and crossed, with a white brand label reading 'PURA CLOTHING' visible at the top center, set against a plain white background.
BANDANA WHITE

100% ULTRA FINE MERINO WOOL

Sale priceCHF 115.00
CREWNECK SWEATER CASHMERE/SILK GREIGE
CREWNECK SWEATER GREIGE

RECYCLED CASHMERE / SILK

Sale priceCHF 329.00
A dark charcoal gray zip-up jacket with a high stand collar, laid flat against a light beige background.
SIGNATURE JACKET ANTHRACITE

100% MERINO WOOL

Sale priceCHF 329.00
SIGNATURE JACKET 100% MERINO WOOL BEIGE MELANGE
SIGNATURE JACKET BEIGE MELANGE

100% MERINO WOOL

Sale priceCHF 329.00
A light beige textured A-line mini skirt with a straight waistband, laid flat against a solid cream background.
SIGNATURE SKIRT BEIGE MELANGE

100% MERINO WOOL

Sale priceCHF 209.00
A black A-line mini skirt made of textured wool-like fabric, laid flat against a light beige background.
SIGNATURE SKIRT ANTHRACITE

100% MERINO WOOL

Sale priceCHF 209.00
Black pleated wool shorts with a single button closure, laid flat on a light beige background.
SIGNATURE SHORTS ANTHRACITE

100% MERINO WOOL

Sale priceCHF 199.00
A pair of beige pleated shorts with a textured wool-like fabric, featuring a button closure and side pockets, laid flat against a light cream background.
SIGNATURE SHORTS BEIGE MELANGE

100% MERINO WOOL

Sale priceCHF 199.00
A black double-breasted blazer with notched lapels and dark buttons, shown on a clean off-white background.
SIGNATURE BLAZER ANTHRACITE

100% MERINO WOOL

Sale priceCHF 399.00
A beige double-breasted blazer with a textured wool-like finish, featuring notched lapels, four decorative gold-tone buttons, and flap pockets, shown on a plain white background.
SIGNATURE BLAZER BEIGE MELANGE

100% MERINO WOOL

Sale priceCHF 399.00
Black sweater vest on a white background with 'Pura' label.
MOCK NECK TANK BLACK

RECYCLED CASHMERE / SILK

Sale priceCHF 189.00
Black wide-leg pants on a white background
THE LAUREN PANTS BLACK

100% ORGANIC COTTON

Sale priceCHF 209.00
White sweater on a white background
WAFFLE BOATNECK WHITE

MERINO WOOL / TENCEL

Sale priceCHF 109.00
Beige pants on a white background
THE LAUREN PANTS ECRU

100% ORGANIC COTTON

Sale priceCHF 209.00
Black long-sleeve top with ruffled neckline on a white background
MOCKNECK LONGSLEEVE BLACK

ORGANIC COTTON / MODAL

Sale priceCHF 99.00
Black long-sleeve top on a white background
WAFFLE BOATNECK BLACK

MERINO WOOL / TENCEL

Sale priceCHF 109.00
NITA SWEATER ECRU
NITA SWEATER ECRU

RECYCLED CASHMERE / ORGANIC COTTON

Sale priceCHF 239.00
VERA T-SHIRT BLUE (CASHMERE / COTTON)
VERA T-SHIRT BLUE

RECYCLED CASHMERE / ORGANIC COTTON

Sale priceCHF 169.00
Sold outGray short-sleeve sweater on a white background
VERA T-SHIRT GREY

RECYCLED CASHMERE / ORGANIC COTTON

Sale priceCHF 169.00
NANA CARDIGAN ANTHRAZIT (COTTON / CASHMERE)
NANA CARDIGAN ANTHRACITE

RECYCLED CASHMERE / ORGANIC COTTON

Sale priceCHF 259.00
THE LOLA V-NECK CASHMERE LIGHT GREY
LOLA V-NECK SWEATER GREY

RECYCLED CASHMERE / ORGANIC COTTON

Sale priceCHF 249.00
THE LOLA V-NECK CASHMERE ANTHRAZIT
LOLA V-NECK SWEATER ANTHRACITE

RECYCLED CASHMERE / ORGANIC COTTON

Sale priceCHF 249.00
Light blue sweater on a white background
NITA SWEATER BLUE

RECYCLED CASHMERE / ORGANIC COTTON

Sale priceCHF 239.00
Black sweater on a white background
NITA SWEATER ANTHRACITE

RECYCLED CASHMERE / ORGANIC COTTON

Sale priceCHF 239.00
Beige shirt with a collar on a white background
THE RALPH SHIRT ECRU

100% ORGANIC COTTON

Sale priceCHF 189.00
A sleeveless ribbed tank top in a light cream or off-white color, laid flat against a clean white background. The brand label 'PURA clothing' is visible at the inner collar.
HANNA TOP ECRU

100% ORGANIC COTTON

Sale priceCHF 49.00
A black ribbed tank top with a crew neck, displayed flat against a light gray background. The brand label 'PURA clothing' is visible inside the collar.
HANNA TOP BLACK

100% ORGANIC COTTON

Sale priceCHF 49.00
navy sweater with 'Pura' label on a white background
ATIN SWEATER NAVY

RECYCLED CASHMERE / ORGANIC COTTON

Sale priceCHF 229.00
Black button-up shirt on a white background
THE RALPH SHIRT BLACK

100% ORGANIC COTTON

Sale priceCHF 189.00
Save CHF 40.00A person wearing a black longsleeve crop top with a rounded neckline, standing against a white background.
YOGA LONGSLEEVE BLACK

TENCEL / COTTON

Sale priceCHF 59.00 Regular priceCHF 99.00
MOLY LEGGINGS TENCEL BLACK
MOLY LEGGINGS BLACK

MODAL LENZING

Sale priceCHF 115.00
A black crewneck sweater made from a cashmere and silk mix fabric.
CREWNECK SWEATER BLACK

RECYCLED CASHMERE / SILK

Sale priceCHF 329.00
Black pullover with a quarter zip on a white background
HALF ZIP SWEATER BLACK

RECYCLED CASHMERE / SILK

Sale priceCHF 349.00
Black wide-leg pants on a white background
WIDE LEG PANTS BLACK

RECYCLED CASHMERE / SILK

Sale priceCHF 349.00
RIB PANTS MODAL BLACK
RIB PANTS BLACK

TENCEL MODAL

Sale priceCHF 119.00
Gray cable knit sweater on a white background
CREWNECK CABLE KNIT SWEATER

RECYCLED CASHMERE

Sale priceCHF 345.00
Beige knitted vest with 'Puma' branding on a white background
MOCK NECK TANK GREIGE

RECYCLED CASHMERE / SILK

Sale priceCHF 189.00

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